Est. Missouri · Amazon & US Marketing

Brands, built for the long shelf life.

SERENEBEAUTY BIZ LLC is a US-based commerce studio. We launch and scale consumer-care brands on Amazon and across the American retail marketing landscape — from listing craft to media buying, fulfillment to creative.

Tobcharm®
In‑house brand · live on Amazon US
Missouri
Registered LLC · United States
Amazon
Primary retail channel
§ 01 — Portfolio
Featured brand

A category we know intimately.

Our flagship is Tobcharm — a personal-care line we operate end-to-end on Amazon US. Below, the launch SKU we built around: a clinical fungal-nail formula reframed for the modern wellness shelf.

Tobcharm · Renewal Series
SKU 01 / 02
Tobcharm Fungal Nail Renewal — 2 pack Tobcharm Fungal Nail Renewal — 4 pack family kit
2‑Pack · Starter 15 mL · 25% Undecylenic
Tobcharm® Personal Care Live · Amazon US

Fungal Nail Renewal — maximum strength, modern feel.

A 25% undecylenic‑acid serum positioned for the everyday wellness aisle. We own the brand end‑to‑end — formulation brief, packaging, listing, fulfillment, and paid media — and offer the same operating stack to partner brands looking to enter the U.S. market.

25%
Undecylenic acid
15 mL
Per bottle · 2 & 4 packs
USA
Designed in the United States
  • 01Maximum-strength 25% undecylenic acidActive
  • 02Restores & renews discolored nailsOutcome
  • 03Protects from reinfection over timeOutcome
  • 04Two-pack with applicator brush + bufferFormat
§ 02 — Capabilities
What we do

Two engines, one operator.

We run e-commerce and we run marketing — and we run them as one system. That means a listing is briefed by a campaign, a campaign is informed by a search-term report, and a brand voice carries from PDP to Meta to retail endcap without translation loss.

01 — Amazon E‑commerceUS Marketplace

Amazon, run as a full‑service P&L.

Brand Registry, listing architecture, A+ & Storefront, FBA logistics, Sponsored Products / Brands / Display, DSP retargeting, and weekly P&L review. We own the channel — you own the brand.

Listing & SEO A+ Content FBA / FBM PPC & DSP Brand Registry Reviews & Vine
02 — US Product MarketingOff‑Amazon

Marketing that doesn't stop at the cart.

Brand strategy, US influencer programs, paid social, performance creative, retail co-op, PR placements, and CRM. We carry the brand off-Amazon so the channel mix actually compounds.

Strategy Creative direction Influencer ops Paid social Email / SMS Retail support
§ 03 — Engagement
How we work

A four‑phase working rhythm.

Every brand we take on moves through the same operating sequence — calibrated, never templated. Most partners reach phase three within ninety days.

Phase 01

Diagnose & position

Category teardown, competitive search-term audit, and a one-page positioning brief everyone in the org can repeat.

Weeks 01 — 03
Phase 02

Listing & logistics

Listing architecture, A+ build, storefront, FBA inbound plan, and a tested launch creative kit ready for paid.

Weeks 03 — 06
Phase 03

Launch & lift

Paid Amazon, off-Amazon paid social, and an influencer wave synchronized to the indexable launch window.

Weeks 06 — 12
Phase 04

Compound

Weekly P&L, search-term reinvestment, line extensions, and retail co-op for brands ready to leave the marketplace.

Quarter 02 +
§ 04 — Contact
Get in touch

Bring us a brand
worth scaling.

We take on a small number of partners each quarter — usually consumer-care, wellness, or beauty SKUs ready for the U.S. shelf. Send us a brief and we'll tell you honestly if we're the right fit.

Studio SERENEBEAUTY BIZ LLC A Missouri limited liability company
Email support@serenebeautybiz.com All partnership and press inquiries
Web serenebeautybiz.com United States
Address 1938 Betty Lou Saint Charles County, MO 63385 — United States
Channels Amazon US · Meta · TikTok Shop · Retail co-op Active across consumer-care & wellness categories
Hours Mon — Fri · 09:00 — 18:00 CT Async briefs replied to within one business day
No NDAs needed for first contact.